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Why Business Leaders Need to Read More Science Fiction

Harvard Business Review

As the barrier dissolves between political and commercial power structures, the book raises questions about large multinationals whose budgets are bigger than small countries’ and CEOs who have growing roles as statespeople. Like international travel or meditation, it creates space for us to question our assumptions.

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You Found Your Product-Market Fit. Now What?

Harvard Business Review

In every start-up, finding initial product-market fit is a magical moment. But once you achieve initial product-market fit and are down the Sales Learning Curve (PDF), suddenly you are faced with a new challenge: how do I scale up the sales efforts? For example if you have a 90% gross margin SaaS software product and assign a $1.1M

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Microsoft Taxes Itself

Harvard Business Review

As Rob Bernard, Microsoft's Chief Environmental Strategist says, "If you run one of our offices, and you choose to use carbon-based power, we'll charge you more for your energy." Let's say NGOs or customers are asking questions about what kind of energy Microsoft uses to power its datacenters. Sales/Becoming the Vendor of Choice.

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What One Company Learned from Forcing Employees to Use Their Vacation Time

Harvard Business Review

A white paper published by the Workforce Institute and produced by Circadian, a workforce solutions company, calls absenteeism a bottom-line killer that costs employers $3,600 per hourly employee and $2,650 per salaried employee per year. Check out this world map on Wikipedia to see where your country stacks up.). Not necessarily.

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How GE Uses Data Visualization to Tell Complex Stories

Harvard Business Review

GE, perhaps more than any other major company, is dedicated to the use of data visualization as a key part of its marketing and communications efforts. In trying to do that, the marketing communications brand group is always searching for compelling ways to bring these challenges to life. We''ve used it with thought leaders.