Open-book Operations Storytelling Technology 
Skip Prichard
MARCH 3, 2021
Based on four years of global quantitative research, the book explores the tectonic shifts in consumer sentiment that have come about due to extreme technological immersion. This post Q&A with co-author Stephen Denny covers a number of key points from the book. This openness is refreshing. We all want to be insiders.
Tanveer Naseer
JANUARY 9, 2018
“One of the things every writer knows is that if you’re going to retain your audience over the long run, you need to create some form of a hook; something that’s going to motivate people to stay invested in tuning into your show every week, to picking up and finishing your book, or to reading the latest entry in your leadership blog.
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N2Growth Blog
SEPTEMBER 19, 2010
Did you know that the average American only reads one book a year? Contrast this with the fact that CEOs of Fortune 500 companies read an average of four to five books a month. Even more impressive is that some of the most successful leaders throughout history were known to read one book every single day.
Harvard Business Review
MARCH 16, 2018
Note especially the brave, innovative management reflected in social enterprises such as the Sampark Foundation , where Vineet Nayar, former CEO of HCL Technologies, is on a mission to inspire kids in rural India to learn how to think and invent like frugal innovators. All these sparks of activity are generating heat and light. ”
Harvard Business Review
JUNE 8, 2018
I met the team at Vineyard Vines while doing research about data-driven marketing technologies for my book, Marketing, Interrupted , and was able to learn firsthand about the company’s beginnings, and what has made them so successful today. The science of storytelling and brand performance. Insight Center.
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