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Success Begins with Quality Customer Service

Chart Your Course

A recent Bain Capital Customer Loyalty study found that consumers are four times more likely to do business with a company that provides good customer service versus a competitor that offers a lower price.

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Love is at the Heart of Strong Leadership

The Practical Leader

These are the same managers loudly pronouncing goals of higher employee engagement and increased customer loyalty. Fear of criticism, fear of failure, fear of getting caught, or fear of speaking up. The L-word makes hard-nosed managers squirm. ” Ya gotta love it!

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Why Do Corporations Need A Single Purpose?

Harvard Business Review

As the Harvard Business School's Michael Jensen put the argument in a 2002 article , "Any organization must have a single-valued objective as a precursor to purposeful or rational behavior. Some want their firms to make informal commitments to build employee and customer loyalty that will pay off in the future.

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5 Tips For Brand Survival In Today's Social Climate

Eric Jacobson

Since 2002, she has served as a judge for the Web Marketing Association’s annual web award competition; and she’s been included in the "Top 100 Branding Experts" list to follow on Twitter @DebbieLaskeyMBA. Instead of drafting a simple survey, think of why questions and responses would benefit your leadership team.

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