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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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How Tesla, Under Armour, and Sonos Do Branding

Harvard Business Review

The network effect, which describes how services and technologies become more valuable as more people use them, has driven the success of many internet companies. And a large part of its success is tied to how it leverages technology in its products—and in its marketing. But it is not confined to the tech sector.

Brand 8
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Why Hippies Make Great Business Leaders

Great Leadership By Dan

Guest post from Michael Klassen : After three decades of working in marketing, I thought I had heard or read nearly every story of innovation and entrepreneurship out there. He is a marketing professor at the University of Northern Iowa, business consultant, and the author of five books and over fifty journal articles.

Apparel 120
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The Benefits of Hiring Your Best Customers

Harvard Business Review

And even if you’re successful at overcoming those obstacles, it’s very hard to keep up the momentum. The key is to look beyond just the obvious places like marketing. Good leadership certainly helps, but more often than not, the organization will revert to business as usual. Disclosure:Anheuser-Busch is a former client.)