Harvard Business Review

AUGUST 18, 2015

Most of the features will be incorporated into Outlook 2013 and Outlook Web for Office 365, with more partnerships likely to come. Outlook’s transformation reinforces CEO Satya Nadella’s goal to “ reinvent productivity.” So what can Microsoft do to ensure that Outlook’s transition is successful?

First-mover Advantage 8

First-mover Advantage Advertising Business Model Brand 8

Harvard Business Review

APRIL 3, 2017

The CEO of a large Australian company called me to relay a particular strategy development problem his firm was facing, and ask for my advice. It turned out that Uber’s How to Win had a lot to do with building a first-mover advantage in markets like the U.S.; But it didn’t work in the Where to Play of China.

First-mover Advantage 14

First-mover Advantage Retail Strategy Pharmaceuticals 14

Harvard Business Review

AUGUST 28, 2017

While it’s clear that CEOs need to consider AI’s business implications, the technology’s nascence in business settings makes it less clear how to profitably employ it. They add that strong support comes not only from the CEO and IT executives but also from all other C-level officers and the board of directors.

Survey 10

Survey Execution First-mover Advantage Technology 10