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CPG Hiring Trends

N2Growth Blog

The evolution of new technologies and the COVID-19 pandemic have greatly influenced consumer habits worldwide, consumers are becoming more demanding, and companies are working on efficiencies to offset the negative impact of inflation on their P&Ls. Leaders are working on efficiencies to offset these challenges. Agility is key.

Trends 368
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Is Consumer Non-Durables a Good Career Path?

Talent Anarchy 1

Marketing Managers: Marketing managers are responsible for creating and executing marketing strategies to boost product sales. Brand Managers: Brand managers are tasked with building and maintaining a strong brand image. They work on strategies to enhance brand recognition and loyalty.

Career 78
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How the Big Data Explosion Has Changed Decision Making

Harvard Business Review

On the one hand, they desperately seek greater agility; on the other, they genuinely want to include all the right stakeholders in their processes. Customers and clients demand greater agility, and employees and partners expect greater empowerment. But effective agility frequently demands inclusive stakeholder involvement.

RACI 8
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Invest in Digital Marketing to Control Your Destiny

Harvard Business Review

His "Obama for America" fundraising , analytics and "get out the vote" operation was a masterpiece of agile electoral innovation and entrepreneurship. There's not a brand manager, health care administrator, CMO or CIO who wouldn't benefit big-time from benchmarking their own operations to this campaign's. They're right.

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Stop Assuming Your Data Will Bring You Riches

Harvard Business Review

For example, a product evaluating nonprofit organizations may be highly useful to a wealth manager seeking to help his client to select a charity as part of a value-added tax efficiency service. Implement the test programs with defined roles and responsibilities for the Test Program Owner, as well as the execution team.