Strategy Driven

APRIL 17, 2013

However, under-investing in marketing is short-sighted, and this article will explain how “smart marketing” can be a key driver of business growth. Benchmark Your Feedback Step 8. In short, it works. Seek to send out a press release once a month (as a long term goal). What’s your proactive marketing approach to loyalty?

Marketing 50

Marketing Press Release Consultative Brand 50

Harvard Business Review

OCTOBER 12, 2011

Engagement with employees was poor; there was little internal communication and no surveys of employee loyalty or efforts to improve it. And, as many writers in this series argue, one of the chief means of fixing the system lies in focusing on the creation of long-term value. Measures of employee loyalty climbed steadily.

Long-term 12

Long-term Attrition Six Sigma Balanced Scorecard 12

Strategy Driven

AUGUST 12, 2011

Upper management is most effective when it frames business decisions toward values, customs, beliefs, goals, objectives and the benchmarking of tactics. These are the visionaries who advise management in refining the organizational purpose, vision, quality of life, ethics and contributions toward the company’s long-term growth.

Mentor 56

Mentor Strategic Planning Leadership Benchmarking 56

Harvard Business Review

JANUARY 12, 2011

"Many times a manager feels responsible for finding their people their next step in the organization," says Herminia Ibarra, the Cora Chaired Professor of Leadership and Learning and Faculty Director of the INSEAD Leadership Initiative. Make it short-term and outline clear success criteria and an evaluation timeline.

Learning-by-Doing 15

Learning-by-Doing Motivation Case Study Budgeting 15