Brand Management Career Human Resources Leadership 
In the CEO Afterlife
APRIL 28, 2012
To most of us, mentors are people of experience and knowledge who help the less experienced advance their careers and/or their education. In the early days of my 40 year business career, I was lucky to work under two gentlemen who instilled several critical success factors that guided me from Brand Manager to CEO.
In the CEO Afterlife
FEBRUARY 26, 2012
My business career is characterized with a bunch of David versus Goliath encounters. As a 23 year-old Macleans Toothpaste Brand Manager in 1970, my colleagues and I competed against powerhouses P&G, Colgate and Unilever. Wherever I went, the major competitor was 20 times larger.
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In the CEO Afterlife
DECEMBER 31, 2011
I began blogging about leadership, strategy, marketing and life last February. You’re Not a Real Marketer until You Create a Brand [link]. Brand Managers inherit brands and manage existing franchises. It is not the same as creating a new brand, launching it and watching it grow.
In the CEO Afterlife
AUGUST 1, 2011
Leadership. Old Brands. by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant.
In the CEO Afterlife
AUGUST 1, 2011
Leadership. Old Brands. by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant.
Harvard Business Review
JANUARY 23, 2014
Dave didn’t advocate any particular design model, just one the leader knows how to employ and one flexible enough to be applied to the range of organizational situations a leader faces in the course of a career. What type of leadership and culture are required to achieve the value proposition?
In the CEO Afterlife
APRIL 10, 2011
Leadership. by John • April 11, 2011 • Human Resources , Strategy • 0 Comments. To ‘entrepreneurs in waiting’ who want to begin their careers in a corporation, I suggest the following: 1. To Scully he said, “Do you want to sell sugared water for the rest of your career or change the world?”
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