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Firms Are Wasting Millions Recruiting on Only a Few Campuses

Harvard Business Review

These organizations, also known as elite professional service (EPS) firms, have some of the most well-developed and longstanding on-campus programs. In the EPS world, on-campus “school lists” have two tiers, based largely on prestige. ” How It Works — and How “Regular” Applicants Get Ignored.

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4 Ways CEOs Can Conquer Short-Termism

Harvard Business Review

The quickest way to spring the short-term trap is to set overly ambitious targets — the kind that make the CEO a hero with investors in the short term, but threaten the long-term plan by, for instance, skimping on scheduled maintenance, cutting R&D investment, and shrinking travel and training budgets.

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The 6 Ways Business Leaders Talk About Sustainability

Harvard Business Review

Firms like these have created tools like Environmental Profit & Loss (EP&L) statements and Social Return on Investment (SROI) to capture a more complete picture of their businesses. Meanwhile, Al Gore’s Generation Foundation sees sustainability as the new engine of economic growth.

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Why I'm Glad I Got Fired

Harvard Business Review

Words like "productivity," "efficiency," and "innovation" are defined by goal posts of our own creation: number of units shipped, revenue and profit, EPS and shareholder return. I wanted the budget to be spent more on new customer acquisition and less on other marketing activities that were existing programs.

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