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Boards Should Take Responsibility for Cybersecurity. Here’s How to Do It

Harvard Business Review

While security executives have a reputation for stymieing operations and product development with the burdens of technical operations, their role is actually to enable business. The plan should include marketing and legal personnel to handle public relations efforts or comply with government regulations on publicly disclosing breaches.

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Big Data Doesn't Work if You Ignore the Small Things that Matter

Harvard Business Review

So why do companies spend millions on big data and big-data-based market research while continuing to ignore the simple things that make customers happy? Big data is today's panacea, the great new hope for unlocking the mysteries of marketing. I'm not saying that all big-data projects are useless. We all have. Far from it.

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IT Cannot Be Only the CIO's Responsibility

Harvard Business Review

For example, successfully deploying CRM software on time and to budget will deliver little unless sales, customer services, and fulfillment processes are redesigned, staff trained to have the right conversations with customers, data quality improves, and marketers build the right competencies to use all the data that will now be available to them.

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4 Models for Using AI to Make Decisions

Harvard Business Review

Executives who wouldn’t hesitate to automate a factory now flinch at the prospect of deep-learning algorithms dictating their sales strategies and capex. Even better, they would respond 10 times faster to market moves than existing processes while requiring minimal human intervention. That was the challenge.

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Finally, Proof That Managing for the Long Term Pays Off

Harvard Business Review

New research, led by a team from McKinsey Global Institute in cooperation with FCLT Global , found that companies that operate with a true long-term mindset have consistently outperformed their industry peers since 2001 across almost every financial measure that matters. public market capitalization over this period.

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Do We Need A Recruitment Agency For Robots?

The Horizons Tracker

The number of industrial robots in operation around the world has grown rapidly in recent years, but nowhere more so than in China, where some 30% of the world’s robots are in operation. ” It’s part of a Robotics as a Service market that research from Allied Market Research estimated will be worth some $34.7

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