Harvard Business Review

NOVEMBER 9, 2012

In fact, recent research [PDF] conducted by the CMO Council, suggests that this process should start with the Chief Marketing Officer (CMO) and the Chief Information Officer (CIO). It's up to the CEO to ensure that marketing and IT are on the same page in terms of both innovation goals and risk management.

CIO 8

CIO Chief Information Officer Norton Technology 8

Harvard Business Review

MAY 4, 2018

In 2001, a new approach to technology development was created by a daring group of developers. While Agile began as a product development innovation, it sparked a corporate strategy and process revolution. Once again, it has started in the bowels of technology companies and startups. aleksandarvelasevic/Getty Images.

Agility 8

Agility Development Organization Software 8

Harvard Business Review

MARCH 4, 2011

Some retailers are responding with clever innovations. How do they adopt an intelligent-store strategy that incorporates associates, shoppers, changing technology, new consumer behaviors, and the store itself? Shouldn't every shopper have access to time-, loyalty- or location-based offers, whether in the store or walking in the park?

Retail 15

Retail Attrition CIO CFO 15

Harvard Business Review

NOVEMBER 4, 2014

According to CIO Dieter Haban , whose team identified the idea and led product development, “the innovation combines telematics, mobility, central mission control, big data analytics, and a seamless process from the truck to the driver, fleet manager, and ultimately to an authorized service outlet.”. Take a look at your business.

Engineering 8

Engineering CIO Disruptive Innovation Uncertainty 8

Harvard Business Review

NOVEMBER 4, 2014

According to CIO Dieter Haban , whose team identified the idea and led product development, “the innovation combines telematics, mobility, central mission control, big data analytics, and a seamless process from the truck to the driver, fleet manager, and ultimately to an authorized service outlet.”. Take a look at your business.

Engineering 8

Engineering CIO Disruptive Innovation Uncertainty 8

Harvard Business Review

JUNE 20, 2013

Phil is the former CIO of Utah and a veteran entrepreneur with a Ph.D. Once products themselves become platforms for relationships, companies will get much better market intelligence, in addition to genuine loyalty. Innovations in Digital and Mobile Marketing An HBR Insight Center. Customers Marketing Technology'

CRM 8

CRM CIO Marketing Call Center 8