Strategy Driven

JULY 3, 2020

What would it feel like to have a competitor beat you to the top of the search engine results page (SERP) after all your effort and hard work in search engine optimisation (SEO)? Search engines primarily rank web pages and sites based on content. Content is king on the internet. That is plagiarism. You Can Improve Your Branding.

Engineering 82

Engineering Content Brand Tactics 82

Strategy Driven

AUGUST 27, 2019

Google is the number one search engine that all Internet users have on hand should they need to locate a business or have a question that needs answering. With more shares, you will reach a greater number of people within your niche market. Your website could be phenomenal, but what if no one can find it? Reputation.

Niche Marketing 62

Niche Marketing Reputation Marketing Outsourcing 62

N2Growth Blog

APRIL 29, 2012

Any student of history understands as an industry matures, more capital becomes available, advancements in technology occur, new niches, markets and nuanced communication channels open-up, and more players enter the market. To extend marketing efforts. To improve search engine rankings. To make money.

Blog 302

Blog Early Adopters Niche Marketing Magazine 302

Strategy Driven

DECEMBER 27, 2018

Selecting an oversaturated market can also make it far more difficult for your business to excel, so it is recommended to pick a niche market that you can dominate in. Not Defining Your Target Market. A business that intends to serve everyone often ends up serving nobody well.

Entrepreneur 51

Entrepreneur Audience Niche Marketing Budgeting 51

Harvard Business Review

MAY 1, 2015

As Levie put it: “I think that when you decide on a niche market, what you decide on what you want to be doing, do that extremely well and don’t do other things. You can’t] create a boat that has an engine, is a row boat and a sailboat all in one. It ain’t happening.

Industry 8

Industry Hotels Travel Airlines 8

Miles Anthony Smith

NOVEMBER 7, 2019

From winning more customers or donors to elevating your brand’s identity and prominence as a true expert, there are loads of content marketing benefits, chief among them are these 8. It leads to a higher search engine visibility through stronger online authority (links and social shares). Ad blindness is real.

Marketing 105

Marketing Content Audience Brand 105

Harvard Business Review

NOVEMBER 14, 2017

This is data that comes through search engines, social media platforms, loyalty points and other digital transactions, such as dynamic cookies. Now the rise of digital technologies has added a third construct: data equity. But as Lanier rightfully questioned — who ultimately owns this data?

Content 8

Content Niche Marketing Discount Travel 8