Remove Groupthink Remove Innovation Remove Marketing Remove Technology
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India Remakes Global Innovation

Harvard Business Review

Dr Reddy's plan is to leverage Chirotech's scientific capabilities to optimize drug development processes, thus lowering manufacturing costs and speeding time-to-market. In recent years, Indian firms such as Dr Reddy's have also started globalizing their R&D footprint by moving into Western markets.

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How Structured Debate Helps Your Team Grow

Harvard Business Review

Many of us are familiar with the hazards of Groupthink - when teams or organizations operate on autopilot and feel a general false sense of invulnerability. For example, a senior executive in a traditional financial services organization recognized that the organization needed to embrace new technologies in order to engage with Millennials.

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Creativity Lessons from Charles Dickens and Steve Jobs

Harvard Business Review

Private R&D spending has also tailed off since then, when it brought us breakthrough innovations like laser printing, the Ethernet, the graphical user interface, and the mouse. And that's because some of the best paths to encourage innovation are surprisingly simple. But I think the declinism is overwrought.

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Why You Should Have (at Least) Two Careers

Harvard Business Review

Taken together, all of us establish a “consensus” view on the markets. ” In other words, they didn’t want to hear the groupthink. Discover Real Innovations. And most of my asset manager clients were looking for something different: “Give me a contrarian perspective.”

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Want a Team to be Creative? Make it Diverse

Harvard Business Review

Innovation teams tasked with creating new products or technologies or iterating existing ones need tension to produce breakthroughs, and tension comes from diverse points of view. Everyone is just like us — say, marketers or engineers. Turning a critic into a passionate advocate and supporter is a great goal in innovation.

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The 11 Essential Elements Needed to Achieve True Collaboration

Leading Blog

Collaboration is not a new concept, but globalization and new technologies have turned it into one of the best methods of competitive advantage available. Without diversity groupthink sets in. It is diversity that gives a team the unique perspectives needed to create truly innovative solutions. Diverse Group.

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What Great Social Media Campaigns Get Right

Harvard Business Review

The web did not invent community-driven brands – just think of Harley Davidson — but technology has surely made the strategy more popular. Pepsi actually lost market share and fell to number three in the cola wars for the first time in modern history. Its founder, Saul Kaplan , is a self-professed innovation junkie.

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