Miles Anthony Smith

MAY 2, 2018

While many equate strong personal branding only to powerful leadership, there's a lot more that goes into crafting a personal brand statement. Great leaders often align their leadership values with personal beliefs and ethics of their own. Unlike a business, your personal brand doesn't have hours of operation, it simply is 24/7/365.

Brand 68

Brand Examples Career Godin 68

Harvard Business Review

JANUARY 19, 2015

For example, the power company Tenaga Nasional could send a leader with strong operating capabilities to work for several years at Malaysia Airlines, acquiring skills in turning around a troubled business. He spent two years as the CFO of power and automation company ABB, from 2002 to 2004, before returning to Shell as CFO.

CFO 8

CFO Leadership Development Telecommunications Cost 8

Harvard Business Review

JANUARY 16, 2013

In 2004, Apple's CFO, Fred Anderson, left the company. Also, Consumer Reports issued a "does not recommend" on the iPhone 4 (in 2010). No iPad mini at all. Executive exodus: In 2008, Tony Fadell, senior vice president of the iPod division, stepped down. His wife, the VP of HR at Apple, also left. Disclosure: I am long AAPL.

Marketing 11

Marketing Stage-Gate Advertising Price 11

Harvard Business Review

OCTOBER 10, 2016

As work itself is changing, some of the basic tenets of leadership development are being challenged. employees, customers, free agents, communities we operate in) and so much more. Voser took a detour to be CFO for ABB from 2002 to 2004 and then returned to Shell to become CEO in 2009. Insight Center.

Leadership Development 8

Leadership Development Disaggregation Development Leadership 8

Harvard Business Review

JANUARY 7, 2011

Air Products, for example, tripled corporate productivity (hard profit-and-loss benefits) from 2003 to 2006, and boosted operating return on net assets from 9.5% from 2004 to 2007. The wishes of a functional head such as CFO, CMO, or company President won out over a Process Owner of Order-to-Cash. And they succeeded wildly.

Process 15

Process Champy Competitive Advantage Hammer 15