First Friday Book Synopsis

JULY 23, 2014

His 2013 New York University Press book, Spreadable Media: Creating Value and Meaning in a Networked Culture, was co-authored by Henry Jenkins and Joshua Green. The book was named one of the best business books of 2013 by Booz & Co.’s Sam Ford is Director of Audience Engagement for Peppercomm.

Word of Mouth Marketing 80

Word of Mouth Marketing PR Committee Wilde 80

Harvard Business Review

DECEMBER 6, 2016

This means self-driving cars have shifted from a period of wild experimentation directly to market adoption — what Paul Nunes and I describe in our 2013 HBR article as “big bang” disruption. If lawmakers don’t handle this correctly — well, consider Red Flag laws.

Transportation 8

Transportation Technology Software Supply Chain 8

Harvard Business Review

JANUARY 14, 2013

The essential problem (to wildly oversimplify) is that capital markets move up and down according to whether their own expectations, are met or surpassed, not according to the reality of how a company is performing — and not according to whether their own expectations make any sense. All of this promises a glum 2013 for these countries.

CEO 8

CEO Rogers Wilde Software 8