article thumbnail

The W. Edwards Deming Institute 2016 Fall Conference, Sep 16-18

Deming Institute

Clifford L. Kentaro Toyama, Associate Professor, University of Michigan – School of Information and Author of ”Geek Heresy: Rescuing Social Change from the Cult of Technology”. Tim Higgins, NASA System & Mission Assurance Specialist. Langford, President & CEO, Langford International. Related: The W.

Deming 28
article thumbnail

How Big Data Brings Marketing and Finance Together

Harvard Business Review

When Raja Rajamannar became CMO of MasterCard Worldwide in 2013, he moved quickly to transform how the credit card giant measures marketing. As an ingredient brand, Intel often struggled to link marketing to P&L impact. His artillery: Advanced Big Data analytics. MasterCard had always been a data-driven organization.

Finance 13
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Three Decisions You Need to Own

Harvard Business Review

People and Organization : In late 2010, GE CEO Jeff Immelt decided to give country managers P&L responsibility for all of GE in their countries and have them report to vice chairman John Rice, who would be stationed in Hong Kong. How P&G Presents Data to Decision Makers. Don’t Make Decisions, Orchestrate Them.

P&L 8
article thumbnail

The Rebirth of the CMO

Harvard Business Review

McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t. Says Abi Comber, Head of Marketing for British Airways: “Having P&L responsibility is incredibly powerful.

P&L 10
article thumbnail

Building a Software Start-Up Inside GE

Harvard Business Review

In a departure from GE’s traditional control systems, the Center was not set up as its own business unit with its own P&L, but rather was funded by a $1 billion investment by Jeff Immelt and became part of GE Global Research. It also required us to amend our compensation practices to be competitive in the technology space.”

article thumbnail

Decoding The Truth Of Leading Multi-Generational Workforces

Tanveer Naseer

One of the key faults found in all these discussions on the differences between Millennials and the other generational cohorts is that they often differentiate generational values with respect to technological differences – in particular, differences in usage – as opposed to sociological ones. & Coulon, L. Badger J.M., Kolb D.A. &

P&L 243
article thumbnail

Top 10 Sustainable Business Stories of 2012

Harvard Business Review

Puma, after making last year's list with it's Environmental P&L, kept the momentum going and announced a new "InCycle" collection with biodegradable sneakers and shirts, and recyclable jackets and backpacks. Keeping the apparel theme, um, running, check out Nike's new shoe with FlyKnit technology. Five Questions For 2013.