Strategy Driven

SEPTEMBER 18, 2014

Cite every internship and recognized brand company name. Solicit their advice on your job search and ask for their feedback on your resume. Ask them for advice. Ask them for advice and candid feedback. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.

Advice 64

Advice Reference Competitive Advantage Benchmarking 64

Strategy Driven

SEPTEMBER 23, 2013

No personal website, no personal brand, no social media interaction, and not taking advantage of smartphone technology. ADVICE: Get heavily involved with the Internet. ADVICE: Visit customers who LOVE your product and have been loyal to you for years. ADVICE: Responsibility starts in the bathroom mirror in the morning.

Media 64

Media Advice Customer Loyalty Competitive Advantage 64

Strategy Driven

JUNE 18, 2015

Often, brand marketers fail to realize the sale begins and ends with authentic connection on both sides. Amid all of the marketplace ‘noise,’ there is an incredible opportunity right now for customer-centric brands to cut through the clutter. Another highly effective brand-builder is publicity! Book value is not guaranteed.

Crisis 50

Crisis Strategy Brand Telemarketing 50

Strategy Driven

JANUARY 22, 2015

Whether it is listening, offering words of encouragement, or providing advice on how to start or grow a business, women can serve as mentors to guide other women to fulfill their own goals and shoot to the top. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.

Conference 50

Conference Diversity Competitive Advantage Participative 50

Strategy Driven

DECEMBER 23, 2013

Being socially responsible creates goodwill and a positive image for a brand, a good reputation is one of the most valuable assets to a company. Books typically valued from $14.95 – $29.95 Book value is not guaranteed. Socially responsible companies have also been shown to develop greater employee pride.

Organization 58

Organization Open-book Innovation Technology 58

Strategy Driven

MARCH 9, 2015

Speaking in public is arguably your best networking, notoriety, brand building, and confidence building opportunity in existence. Most “expert” advice about public speaking is weak and generalized. If you go into a presentation and you’re nervous, in my book that’s NOT okay. . Books typically valued from $14.95 – $29.95

Audience 50

Audience Customer Loyalty Competitive Advantage Books 50

Strategy Driven

APRIL 17, 2015

Branding before being a real company. Getting bad advice from the wrong people, mainly other tech professionals. Some heeded the advice of myself and others… many did not avail themselves. Their only interest is in booking more new business, rather than taking care of what they’ve already got.

Self-aware 50

Self-aware System Learning-by-Doing Bottom-up 50