Harvard Business Review

DECEMBER 5, 2017

But by staying disciplined with the product and deeply understanding market trends, they’ve made the strategic shift from B2C to B2B work. He was skeptical about pivoting away from consumers, and it was challenging. Download this podcast.

CEO 8

CEO B2C Marketing B2B 8

Harvard Business Review

SEPTEMBER 26, 2011

The innovation came about because Laird aspired to surf a deepwater reef break on the north shore of Maui called Peahi, or Jaws, where waves can reach 120 feet high. But coffee has seen other innovations, too. Category creation requires innovation teams to re-think their role beyond just creating new products and services.

B2C 12

B2C Strategy B2B Waterman 12

Harvard Business Review

MAY 6, 2013

Groundbreaking ideas are no longer a luxury when success is contingent upon an organization''s ability to adapt, innovative, and improve. Failing to do so not only prevents truly innovative thinking; it also ensures failure. You must move from B2C to B2B, or vice versa. Creativity Disruptive innovation Organizational culture'

Disruptive Innovation 8

Disruptive Innovation Hotels B2C Price 8

Harvard Business Review

MARCH 21, 2016

The barometer below shows the percentage of executives surveyed who responded that their business would be moderately or massively disrupted by digital in the next 12 months, broken down by industry. Insight Center. The Global Digital Economy. Sponsored by Accenture. Strategies for growth in a connected world.

Industry 8

Industry B2C Agility Bureaucracy 8

Harvard Business Review

SEPTEMBER 21, 2011

Amazon, and eBay in B2C commerce and Covisint and GS1 in B2B. They spent a lot of time "testing the waters," "experimenting," and "building prototypes," while younger, nimbler companies took to the web with ease, shattering established business models along the way. Think of Yahoo!, Once again, too many CEOs are hesitating.

Brand 11

Brand B2C Market Segmentation Travel 11