Harvard Business Review

SEPTEMBER 12, 2016

I believe that this is due to the discrepancy in the two dominant approaches in rationalizing why corporations should be ethical. The company is there to make money, but it also tries to appear to meet the public expectation of acting ethically. I don’t blame them. That’s why the CSR activities often don’t ring true.

Ethics 8

Ethics Competitive Advantage Crisis Brand 8

Harvard Business Review

MAY 4, 2012

A lot of letters started pouring in to the chairman of the board of Pillsbury," Cohen recalls, "and some major articles appeared. To make such requests, you're going to need to have built a hell of a personal bond. Ethics aren't just important in business," Branson says. They launched the "What's the Doughboy Afraid of?"

Innovation 15

Innovation Definition Entrepreneur Resistance 15

Harvard Business Review

JULY 30, 2015

They encourage the creation of strong, emotional bonds and loyalties between protégés as well as between protégés and themselves. Stewart embraced most of these tendencies. The work on The Daily Show was fast-paced, with deadlines to be met every day for the night’s show.

Meyer 8

Meyer Loyalty Politics Bond 8