Lead Change Blog

JULY 8, 2019

Bottom-up commitment. Rogers categorizes coworkers into five groups, according to how they deal with accepting new ideas: The innovators are always in for a new idea and are quick to adopt; often also quick to drop an idea in favor of a new, more attractive looking idea. More importantly: how do you recognize the early adopters?

Early Adopters 268

Early Adopters Early Majority Rogers Resistance 268

N2Growth Blog

APRIL 29, 2012

When a new industry surfaces, the early adopters (first-movers) set-up shop, validate proof of concept, carve out their niche, and build very strong, if not in some cases, category dominant brands. Many successful bloggers today were not necessarily first-movers, but rather fast-followers able to leap frog the early adopters.

Blog 299

Blog Early Adopters Niche Marketing Magazine 299

Lead from Within

JUNE 10, 2018

Being an entrepreneur means you are willing to take the less traveled path, embrace ambiguity, and take on challenges, but it’s not an easy path, even if you feel you are all ready, geared up, and excited. Success is how high you bounce after you hit bottom. Ignore the early adopter critics that never have enough to play with.

Succession 120

Succession Entrepreneur Drucker Learning-by-Doing 120

Harvard Business Review

AUGUST 28, 2017

While investment in AI is heating up, corporate adoption of AI technologies is still lagging. Believe the hype that AI can potentially boost your top and bottom line. Furthermore, early AI adopters are 3.5 Without support from leadership, your AI transformation might not succeed.

Survey 12

Survey Execution First-mover Advantage Technology 12

Harvard Business Review

MAY 15, 2012

For good reason, the $30-billion company has long been held up as a role model of how to manage innovation. In the sustainability realm, 3M pioneered what now seems like an obvious idea: avoiding pollution before having to clean it up. In the last two decades, 3M has slashed toxic releases by 99% and greenhouse gas emissions by 72%.

Innovation 13

Innovation Early Adopters Energy Efficiency 13

Harvard Business Review

APRIL 15, 2013

But I would suggest that there is something more fundamental happening behind the numbers; something lurking in the very nature of digital marketing and what it asks of leadership and what it means for accountability. Like so many other revolutions, digital marketing has taken hold from the bottom up. That is leadership.

CIO 8

CIO Marketing CRM Information Technology 8