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The Ultimate Guide to Starting Your Own Small Business

Strategy Driven

While naming your business and creating a logo is important, ever wondered how determining your business structure or crafting a detailed marketing strategy might affect your business? If you’re thinking of starting your own small business, you’re likely to have an idea of what you wish to sell or at least what your target market is.

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Critical Factors To Consider Before Scaling Up Your Business Operations

Strategy Driven

You should cover what your business offers and if your market is ready for expansion because scaling a marketing agency is different from expanding a restaurant. Check your finances. You should have an in-depth understanding of your finances. Are you sure about the source of funding? Housekeeping.

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Understanding the Role of Technology in Growing Your Business

Strategy Driven

Marketing. A great marketing strategy plays a key role in setting a business up for success. It generates brand awareness, consumer loyalty, and, of course, assists in maximizing conversions to boost that all-important bottom line. The right marketing technology can help a business to reach its full potential.

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Customer Experience Management | N2Growth Blog

N2Growth Blog

I was recently asked the following question: “What is the difference between CRM and CEM, or is there any difference between the two?&# In a previous post I addressed the practice of Customer Relationship Management (CRM) in fairly great detail. As most of you know I am a huge fan of well conceived CRM initiatives.

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How to Choose an Australian Invoicing Software for Your Business

Strategy Driven

But with so many options on the market, how do you choose the right one? There’s a wide range of Australian invoicing software on the market, each with unique strengths and weaknesses. Streamlining operations can significantly enhance productivity, and one area where this is particularly evident is invoicing.

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Social Media Demystified

N2Growth Blog

Blogging since 2002, being actively involved in digital marketing since the early 90′s, and being online since the days of the ARPANET I have a bit of history with most things digital. Successful businesses adapt to market innovations and thrive, while those that fail to make iterative leaps fall by the wayside.

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What Does a Marketing Agency Do?

Strategy Driven

Agencies like Seattle Marketing Agency are dedicated to the growth of companies and can create customized marketing strategies to achieve this goal. In addition, they can make and implement social media, mobile advertising, and content for your brand. A full-service agency will also have an account, finance, and creative team.