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How to Stop Being “Them” and Start Being “Us”

Next Level Blog

So a senior director in operations might hang out with the company CFO for the day or a VP in IT might sit in with the CEO. It’s a great opportunity for the rising leaders to broaden their perspective and observe what it’s like to operate as a senior executive.

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Even “bad” cultures get some things right

Surviving Leadership

At this meeting, employees heard from the CEO, CHRO, General Counsel, COO, CFO, CMO, and any business leaders spearheading a major initiative. This would include a day spent with an installation tech and a day spent with a call center agent – preferably, in a market other than your own.

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A Step-by-Step Plan to Improve CMO-COO Collaboration

Harvard Business Review

If it’s all about the operations then you lose sight of the customer. For example, a call center may pride itself on completing X percentage of service calls within 30 seconds, but that’s not a valuable metric for determining overall customer satisfaction – or what the customer then does after that service interaction.

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Case Study: How Much Should a New CEO Shake Things Up?

Harvard Business Review

Instead she was ramping up mobile-banking operations—which competitors were also doing—and looking to experiment with something more innovative: partnerships with supermarkets and electronics stores that would allow FDM to set up kiosks within them. Will we all be working out of call centers or supermarket kiosks next year?