Lead Change Blog

NOVEMBER 17, 2015

He was uninterested in my morale. Our unit was famous for innovation and forward-thinking practices. I was recently in a meeting with the leadership development director of a large manufacturing company. The topic was the company’s leadership development training program. He was not inclusive; he was decisive.

Leadership 150

Leadership Hersey Film Covey 150

Ask Atma

MAY 20, 2012

In team development, research has shown that individual learning works best when accompanied by team learning. [1]. So the designer teaches everyone about UX/AI, the coders teach about their development methodology, the project managers teach about agile protocols, and the sales people describe what it is like in the field.

Team 52

Team How To Knowledge Management Self-aware 52

Strategy Driven

APRIL 22, 2011

Written for all leaders who need to develop and renew their leadership skills. The story of the firing spread (as it always does) throughout the company, morale slipped, and the CMO never completely trusted his boss again. Because innovation requires it. No wasted film, slides, or prints. That guy’s an idiot.

CEO 57

CEO How To Venture Capitalist Follow-up 57

Harvard Business Review

NOVEMBER 29, 2012

Executives mobilized experts to develop internal applications that mirrored the functionality of Facebook and Twitter, and built a platform that allowed for the creation of internal wiki pages. The company hired many open source technology developers to build new collaboration tools. Even operational efficiency was unaffected.

Media 15

Media Consultative Restructuring Execution 15

Strategy Driven

DECEMBER 6, 2013

Our longtime client Smule, a leading iPhone app company and frequent innovative marketer, came to us with a simple proposition: “We want a video that will do a million views and introduce our product to 13- to 17-year-old girls.” The moral of the story for advertisers and marketers alike? Conclusion.

Marketing 50

Marketing Video Content Advertising 50

Harvard Business Review

JUNE 27, 2017

In Hong Kong Hanson Robotics is developing robots with human features. It might seem flippant to suggest that AI systems will need to develop specific personalities, but consider how a technology like Siri or Alexa has already become so closely associated with the Apple and Amazon brands. Indeed, Siri seems more persona than product.

Brand 9

Brand Disintermediation Ethics Technology 9