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Key Strategies for Aspiring Entrepreneurs Considering Franchise Ownership

Strategy Driven

Whether it’s about mastering the point-of-sale system or executing brand-consistent marketing strategies, the support rendered by a franchisor is a cornerstone of franchisee efficacy. Recognizing the early signs of burnout can facilitate timely intervention and the implementation of stress management strategies.

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CPG Hiring Trends

N2Growth Blog

After hundreds of interviews with fast-moving consumer goods (FMCG) professionals, N2Growth identified the following trends: Consumers seek moments of happiness to escape reality and relieve the stress of the pandemic and the Ukrainian invasion. Agility is key.

Trends 368
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Moving on from ROI to ROE, a Return on Empathy

Strategy Driven

Control, one of the six core emotional needs I discuss in Empathetic Marketing , fuels our motivations in every aspect of our lives. This is why air travel is routinely among the most stress-inducing activities, as it inherently presents frustrations regarding arrival times, security, and the quality of experience itself.

ROE 50
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A Consultant’s Guide to Firing a Client

Harvard Business Review

But if you want to dramatically enhance your productivity, it pays to zero in on the biggest source of stress and wasted time: problematic clients. But over time, I became less interested in the tactical – calling up reporters to come to press conferences – and more interested in media and marketing strategy.

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Booklet Advertising: Is It Still Effective In 2021?

Strategy Driven

It helps in the creation of an informative version of your branding by delivering: Your business history to get loyalty. Booklets, on the other hand, being a physical representation of the advertisement, not only stress it but stay for longer. Booklets have plenty of room to discuss each service or product in a concentrated manner.