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The Role of Personalization in Consumer Engagement

Strategy Driven

Rather than offering a one-size-fits-all approach, companies use data and technology to better understand their customers and deliver more relevant, personalized interactions. This can range from recommending products based on past purchases to customizing emails with the consumer’s name and interests.

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Customer Experience: The New Battlefield for Business

Joseph Lalonde

In a world where there are countless options for every product and service, customers have the power. Brand advocates are invaluable because they help you win new customers through word-of-mouth marketing. Word-of-mouth marketing is one of the most effective forms of marketing because it comes from a trusted source.

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Our Top Website Plugins for Shopify Sites

Strategy Driven

It seamlessly integrates with Shopify and allows you to import products directly from suppliers into your store. You can also automate order fulfilment, track inventory, and easily manage product listings. It enables you to collect and showcase product reviews, photos, and Q&A.

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Word-of-Mouth and Social Media

Coaching Tip

Old-School Business + New-School Technologies = Success. Social media has such an impact because it moves word-of-mouth marketing orders-of-magnitude faster than ever before. People who like you and your business products or services will market your business for you.

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Effective Strategies For Business Growth

Strategy Driven

Leading on from this, adding to your product/service range can be an effective strategy for attracting new customers and retaining loyal, existing ones. Consider any gaps in the market and problems that your target customer faces and find a way to solve these issues. Invest In New Technology & Software. Add To Your Range.