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Sam Ford: An interview by Bob Morris

First Friday Book Synopsis

His 2013 New York University Press book, Spreadable Media: Creating Value and Meaning in a Networked Culture, was co-authored by Henry Jenkins and Joshua Green. The book was named one of the best business books of 2013 by Booz & Co.’s s Strategy+Business and was voted one […].

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Big Thinking for Small Business

Women on Business

Granted, pretty packaging isn’t going to close a deal, but being up on graphic/design trends in print and online let perspective customers know that you’re in year 2013, and paying attention. Along with showing a little creativity in your marketing, you also need to show off your PR skills.

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Top 10 Sustainable Business Stories of 2012

Harvard Business Review

We may not be keeping pace with these pressures, but leading companies continue to evolve more sustainable strategies and tactics. It's unclear if any of these human and PR disasters will affect the companies downstream, but transparency and knowledge about the lives of the people who make our products will continue to rise.

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We’re All Terrible at Understanding Each Other

Harvard Business Review

The founder and former CEO and Chairman of Lululemon Atheltica is, in point of fact, a highly successful entrepreneur, philanthropist, innovator, and self-made billionaire. But a 2013 Bloomberg TV interview with him and his wife Shannon, Lululemon’s original athletic wear designer, was not one of his finest moments.