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3 Reasons to Automate Your Business in 2015

Strategy Driven

Communicating with colleagues, manipulating spreadsheets, entering customer information into a CRM… these are all examples of time-consuming manual processes that can be done better and faster by someone (or something) other than you. Then go forth and do more in 2015. Your mouse and keyboard are major sources of inefficiency.

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Writing Your Résumé When Your Job Title Doesn’t Reflect Your Responsibilities

Harvard Business Review

She distilled the notes about her many accomplishments into an overview of the 10 years in her current role: Keep University’s School of Design (eight graduate programs) running flawlessly for Director, other staff, faculty, and students — during routine operations and emergencies. Equally adept at managing people and operations.

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Ad Blockers and the Next Chapter of the Internet

Harvard Business Review

On September 29, 2015, Techdirt posted “ You Can Now Turn Off Ads On Techdirt ,” explaining all the reasons why they were granting readers the power to not see ads. According to PageFair and Adobe’s 2015 Global Adblocking Report , “there are now 198 million active adblock users around the world.”

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Why Companies That Wait to Adopt AI May Never Catch Up

Harvard Business Review

Salesforce Einstein features within your CRM system) the fit with your business processes and IT architecture will require significant planning and time for adaptation. Tech companies like Alphabet have even more learning; that company had 2700 AI projects underway as far back as 2015.

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What BMW’s Corporate VC Offers That Regular Investors Can’t

Harvard Business Review

From 2012 to 2015, the number of global corporate venture capital deals almost doubled, and their investments quadrupled, to $29.1 Among the 30 top companies in seven of the largest industries, almost half had a VC-fueled accelerator in 2015, up from just 2% in 2010. Harnessing Big Potential While Minimizing Risk.

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What Lilly Pulitzer Learned About Marketing to Millennials

Harvard Business Review

Utilizing AgilOne, a predictive marketing cloud solution, we were able to break down data silos across marketing and operational systems, combining data from Lilly’s CRM system, website, and in-store interactions into a single unified platform to analyze and understand our consumer journey and preferences.