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Is There a CEO Afterlife? | In the CEO Afterlife

In the CEO Afterlife

Former CEO of sports apparel maker Russell Corporation, Jack Ward puts his time and money into helping inner-city kids. GE’s Jack Welch (pictured above) divides his time consulting with companies, travelling, golfing, lecturing at MIT’s Sloan School of Management and donating time and money to business education.

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Distant Replay: My Mid-Life Crisis | In the CEO Afterlife

In the CEO Afterlife

My intent was to write about business, life and writing - 30 posts later, I’ve managed but one post on life (Lessons from 9-year Olds) and one on writing (Branding the Aspiring Novelist). I Just started a travel, life, whatever blog pretty much on the heels of my own mid-life introspection. Distant Replay: My Mid-Life Crisis.

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Microsoft Taxes Itself

Harvard Business Review

And this charge will, in theory, move managers to make greener choices. The company will measure carbon footprint in different operational buckets such as plug load (electricity used) and business travel, and then offset each category "like for like" (i.e., buying RECs for electricity and offsets for travel).

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The Benefits of Hiring Your Best Customers

Harvard Business Review

I’ve found that managers who fully embrace a superconsumer strategy learn more from their consumers through increased empathy. These managers are more persuasive at getting buy-in from the leaders in their organization, make better strategic decisions, and achieve more stable, more predictable, and longer-term growth.

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The Branding Logic Behind Google’s Creation of Alphabet

Harvard Business Review

Internally, their businesses are organized into seven categories: Entertainment, Health & Wellness, Leisure, Money, People & Planet, Telecom & Tech and Travel. In contrast to Starbucks, the Virgin brand strategy is a high-wire act that requires incredible management and marketing skill and creativity.

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