Brand Management Industry Leadership Operations 
N2Growth Blog
JULY 8, 2022
Now that we’ve identified the trends, let’s focus our attention on specific business problems to be solved by the addition of senior leadership talent in the consumer packaged goods space. How common is it for CPGs to hire for key positions outside the industry? That CPG executives tend to get poached by other industries.
N2Growth Blog
JANUARY 11, 2024
The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.
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In the CEO Afterlife
JUNE 8, 2016
Today, Nabob faces yet another challenge: finding its place in the quickly dilating coffee industry. Speciality coffee shops are competing with retail brands for consumers’ attention in the grocery aisle, new coffee formats are being introduced (such as single-cup brewing systems), and U.S. The [industry] average recall was about 20%.
The Practical Leader
JULY 3, 2019
“After all,” he said, “we’re in the service industry.” ” He felt customer service was well ingrained throughout his operation. Leaders with deep servant leadership or service ethic lead organizations with consistently high service levels. Blame Management for Poor Service.
In the CEO Afterlife
DECEMBER 31, 2011
I began blogging about leadership, strategy, marketing and life last February. There has to be a break from day-to-day operations in the process. You’re Not a Real Marketer until You Create a Brand [link]. Brand Managers inherit brands and manage existing franchises.
In the CEO Afterlife
APRIL 10, 2011
Leadership. Sixty-five innovative operations - four in the state of California alone. So why don’t they reduce the number of operations? Pick an industry on a growth curve. The leaders of these companies aren’t ‘managing the store’; they’re building new stores. Leadership. In the CEO Afterlife.
Harvard Business Review
FEBRUARY 16, 2011
And there were turnaround stars like Ford's Alan Mulally and industry superstars such as Amazon.com's Jeff Bezos. But the CEO who took first place this year was singled out for what seems to be an entirely new and noteworthy type of leadership. Yes, there were wunderkind founder-CEOs like Facebook's Mark Zuckerberg.
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