Remove Competitive Advantage Remove Human Needs Remove Leadership Remove Marketing
article thumbnail

The Essence of Strategy (Part 2) | In the CEO Afterlife

In the CEO Afterlife

Leadership. by John • October 30, 2011 • Human Resources , Leadership , Marketing , Strategy • 4 Comments. In a strategy seminar I asked the leadership team to tell me what business they were in. Competitive advantage is strategy’s ultimate purpose. Leadership , Marketing , Strategy.

Strategy 234
article thumbnail

Clout as Strategy and Why Companies Won't Admit It | In the CEO.

In the CEO Afterlife

Leadership. by John • August 29, 2011 • Human Resources , Leadership , Strategy • 2 Comments. There are all sorts of strategies in today’s business – at the top is corporate strategy, followed by a slew of functional and sub-functional strategies ranging from marketing to waste management. Main menu Home.

Strategy 131
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

'Doing Right Things' or 'Doing Things Right' | In the CEO Afterlife

In the CEO Afterlife

Leadership. ‘Doing Right Things’ or ‘Doing Things Right’ by John • March 28, 2011 • Human Resources , Leadership , Strategy • 0 Comments. But good management isn’t necessarily good leadership; good leaders are obsessed with doing right things. Human Resources. Leadership.

CEO 100
article thumbnail

Moving on from ROI to ROE, a Return on Empathy

Strategy Driven

As a result significant business resources are wasted buy an over-reliance on market research that poses only rational questions but neglects to probe customers’ emotional reactions that lie hidden within their answers. The Need for Caring Relationships. The need for Care is another core emotional need.

ROE 50
article thumbnail

Ask, Learn, Follow Up and Grow

Marshall Goldsmith

” The traditional hierarchical model of leadership will not work effectively for major organizations in tomorrow’s changing world. However, as leaders in the new AT&T now realize, the old command-and-control model of leadership will not encourage the creativity and responsiveness needed to get tomorrow’s job done.

Follow-up 147
article thumbnail

Should the Strategic Plan Rest in Peace? | In the CEO Afterlife

In the CEO Afterlife

Leadership. by John • June 27, 2011 • Leadership , Strategy • 4 Comments. The process was excellent – several initiatives competing for a page of limited real estate, healthy debates on competitive advantage and timelines, cultural soul searching. Human Resources. Leadership. Main menu Home.

article thumbnail

Pursuing Entrepreneurial Companies: Grad Advice | In the CEO.

In the CEO Afterlife

Leadership. by John • April 11, 2011 • Human Resources , Strategy • 0 Comments. That’s because the competitive advantage of the giant is scale. Check their market cap and reputation for innovation. Less than two years and I was in marketing. Human Resources. Leadership.

CEO 170