Harvard Business Review

MAY 30, 2014

And the essence of Walt Disney’s original strategy remains intact today: to construct a range of businesses — from animated film to fun parks, TV, retail, cruise ships, and more — around a group of engaging, family-friendly characters. How Samsung Gets Innovations to Market. Or consider U.S. When Innovation Is Strategy. Strategy'

Company 8

Company Supply Chain Airlines Health Care 8

In the CEO Afterlife

NOVEMBER 4, 2012

The creative industry operates largely by holding ‘creative’ people ransom to their own self-image, precarious sense of self-worth, and fragile – if occasionally out of control ego. Economically I probably helped shift some merchandise. This has come as quite a shock I can tell you. An elaborate hoax. The scam works like this: 1.

Advertising 265

Advertising Creativity Industry Bottom-up 265

Harvard Business Review

JUNE 23, 2015

Machine Shop began to offer its grassroots marketing services to other bands, film studios, TV networks, and brands. I had experience in marketing, business, and finance — all of it outside the traditional music business. Our business now operates like a tech startup, with less hierarchy and far more agility.

Business Model 8

Business Model Merchandising Restructuring Fashion 8

Strategy Driven

JUNE 22, 2012

This is not written to take swipes at responsible branding, marketing and advertising. Branding is a sub-set of marketing, which is a sub-sub-set of corporate strategy. Cause-related marketing materials. My analysis: The stock market looks primarily at profits…one small part (1%) of the business picture.

Brand 50

Brand Analysis Advertising Software 50