The Horizons Tracker

SEPTEMBER 10, 2021

The researchers highlight the particular impact on businesses in the travel and hospitality sectors, who have all suffered due to the lockdown measures. By contrast, firms operating in areas such as online retail, pharmaceuticals, and information and communications technology, have all thrived. Face-to-face interactions.

Pharmaceuticals 68

Pharmaceuticals Transportation Retail Long-term 68

Harvard Business Review

OCTOBER 26, 2017

The innovation of the Bolognese silk makers was to operate the Lucca machine with a hydraulic wheel, instead of by hand. Bolognese yarns were sold to the doges of Venice or exchanged for spices and salt, and they were also exported to the large international markets, to France, Germany, England and even to the East.

Education 8

Education Pharmaceuticals Innovation Industry 8

Harvard Business Review

JANUARY 8, 2013

arm of pharmaceuticals manufacturer Boehringer Ingelheim (BIPI). He emailed Christopher Tan, a marketer with an interest in mobile technologies and experience building applications, and within 36 hours, they had come up with a prototype. But, as we all know, bridging interdepartmental chasms is far easier said than done.

Company 9

Company Pharmaceuticals Health Care Participative 9

Harvard Business Review

OCTOBER 26, 2017

Erdogan suggests saying something along the lines of, “I’d like to be in a job with more predictability and reduced travel.” A year later, Lauren was working as a temp to make ends meet when she applied to what was essentially a marketing assistant job. “I made it clear I was there to learn,” she says.

How To 13

How To Long-term Marketing Case Study 13

Harvard Business Review

JUNE 12, 2018

The pervasive adoption of mobile devices has driven an explosion of contextual user information, including geolocation data, which has become a valuable resource for marketers. However, a lack of technical skill sets among marketers has made it difficult for them to use this data (when they have access to it) effectively.

Short-term 8

Short-term Brand Long-term Media 8

Harvard Business Review

SEPTEMBER 11, 2014

That means new technologies and new competitors are hitting the market at an unprecedented rate. For example, restaurants and hotels often have difficulty predicting demand for their services, because many factors influence whether, when, and where people eat out or travel.

Uncertainty 22

Uncertainty Industry Bottom-up Technology 22