Joseph Lalonde

APRIL 28, 2017

They can build their confidence by finding mentors and people who have been there before, asking for feedback which ultimately allows growth, by not being afraid to fail and managing inner dialogue regularly. Invest in your social capital by connecting more powerfully with others. This was a guest post by Julian Hooks.

Social Capital 183

Social Capital Leadership Learning-by-Doing Advertising 183

Harvard Business Review

NOVEMBER 20, 2013

But effective cooperation, particularly in a setting as complex as health care, requires more than a resolve to play well together; it requires leadership to explicitly recognize the need to build social capital across the organization, and implement a strategy accomplish it. Ultimately, the key to success is authenticity.

Social Capital 8

Social Capital Health Care Cooper Storytelling 8

Harvard Business Review

AUGUST 9, 2012

Traditional marketing — including advertising, public relations, branding and corporate communications — is dead. Many people in traditional marketing roles and organizations may not realize they're operating within a dead paradigm. Here are its critical pieces: Restore community marketing. But they are.

Marketing 22

Marketing Social Capital Media Influence 22

Harvard Business Review

APRIL 15, 2013

Markets change. You would hope that we were getting better at understanding and managing change. It turns out there are lots of people who don''t get the new technology and now social life is a little like a competition to show that we''re not "falling for it." Technology changes. Consumers change. Channels change.

Disruptive Innovation 9

Disruptive Innovation Early Adopters Innovation Social Capital 9

Harvard Business Review

JULY 24, 2014

David Packard, co-founder of Hewlett-Packard, once observed that “Marketing is too important to be left to the marketing people.” And brand stewardship can no longer be under the exclusive purview of marketing departments and brand managers. A brand can’t just be a promise; it must be a promise delivered.

Brand 8

Brand Strategy Advertising Brand Management 8

Harvard Business Review

FEBRUARY 26, 2015

The effect of connections is even greater in… how the market reacts to their buy and sell calls. INSEAD professor Herminia Ibarra found similar effects in the advertising industry 23 years ago in a study conducted while she was at Harvard. Talent management Gender Assessing performance Financial Services' What a wild idea.

Advice 8

Advice Sample Social Capital CEO 8