Strategy Driven

JUNE 18, 2015

These disparities are also among the biggest misperceptions that both online and offline marketers hold. This overwhelming demand for consumer attention and dollars has created a market filled with cynics, whose defenses are on full alert.”. Companies that do this effectively will most certainly amass market share.”.

Crisis 50

Crisis Strategy Brand Telemarketing 50

Strategy Driven

JULY 31, 2015

Managing one location has it's own challenges like keeping up with all of your departments including Human Resources, sales, marketing and the like. The best advice I can give you is to keep your global business connected. Expanding to new markets and managing your global business is in your forte. Stay connected with the cloud.

Tips 50

Tips Globalization Compliance Competitive Advantage 50

Strategy Driven

DECEMBER 23, 2013

Customer centricity: It’s been proven that companies that prioritize their customers see greater business results and continually bring more innovative products to the market. By tuning in to customer needs, a company is able to define the market in ways they could not have identified had they only looked inward.

Organization 58

Organization Open-book Innovation Technology 58

Strategy Driven

JUNE 6, 2014

I support cause related marketing and have advised many corporations on setting up such programs. I say it is not, and I’m an expert on cause-related marketing. He was simply rationalizing a corporate marketing initiative. Do not run your “foundation” out of a corporate marketing department. He was not listening.

Franchising 69

Franchising Marketing Strategy Strategic Planning 69

Strategy Driven

AUGUST 1, 2014

Not engaging in planning for future operations: So what are you gonna do about it? In reality, no single market shift speaks completely for itself. Take advice from all sources. It is a compendium book, containing quotes and extrapolations into business culture, arranged in 76 business categories. That’s life.

Budgeting 73

Budgeting Risk Management Quality Strategic Planning 73

Strategy Driven

APRIL 17, 2015

As companies operate, all make honest and predictable mistakes. The emphasis is upon the latest slogans of mission but does not look closely at how its systems operate. Overt marketing hype led to an unwatchful marketplace… which always wakes up to the realities of business eventually. It is big and grandiose.

Self-aware 50

Self-aware System Learning-by-Doing Bottom-up 50

Strategy Driven

OCTOBER 11, 2013

Business shift from the retail dealer customer service mentality of Firestone shifted to a high-production tire operation. Along the way, many defective tires hit the market, subsequently causing SUV rollovers, damage and, in some cases, deaths. Won’t listen to advice. Books typically valued from $14.95 – $29.95

Crisis 58

Crisis Crisis Management Retail Budgeting 58