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The Secrets to Clay Christensen's Success

Harvard Business Review

This week marks the release of Clayton Christensen's highly-anticipated book, How Will You Measure Your Life (with co-authors James Allworth and Karen Dillon). The book expands on Christensen's McKinsey-award-winning HBR article , drawing life lessons from the models that form the basis of his business-oriented writing. Persistence.

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Baloney, or the Power of a Common Language

Harvard Business Review

The company is already in market and earning revenue. A "touchdown" refers to the end of a mundane flight not some dramatic event, unless the audience contains American football or rugby fans. "The company needs to start raising money soon, or it is never going to realize its full potential," Piyush argued. Piyush looked at me blankly.

Power 13
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Don't Let Predictability Become the Enemy of Innovation

Harvard Business Review

Anticipating and enabling " technological surprise " has become even more challenging, DARPA director Arati Prabhakar recently told an MIT audience, because more people in more places have more access to more technology that ever before. This question from a marketing perspective was recently explored on this site.).

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Keeping Your Options Open Could Be Hurting Your Career

Harvard Business Review

There is a permanent new dynamism and volatility in the job market, and the cost of experimentation has fallen dramatically. As one management consultant framed it, "Why would I ever work in one industry for the next 20 years when I can work in a new industry every other month?" The lure to stay general is strong.

Career 15
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To Make Money with Digital, Be an Innovator – Not a Strategist

Harvard Business Review

But it’s familiar territory to innovators, who’ve spent decades wrestling with the problem of how to manage uncertainty when there is little to guide them in getting their new offering to a new audience or market. It’s uncomfortable terrain for many strategists. Trap 2: Build It and They Will Come.

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When Success is Born Out of Serendipity

Harvard Business Review

Once the book had been written, I had to market it. But there are a lot of thought-leaders competing for the attention of that audience. My own publisher, HBS Press, published two the very same month as my book — one of them co-authored by heavyweight Clay Christensen. In response, I usually tell the following story.