Remove Audience Remove Ethics Remove Finance Remove Motivation
article thumbnail

Those Who Can Speak Close More Sales :: Women on Business

Women on Business

I have observed that Mee is such an exceptional orator because of the way he manages to so eloquently connect with an audience. Whenever he speaks, he seems to carry the audience in the palm of his hands. A presentation—even a sales presentation—should not be about the speaker, but rather, about the audience.

article thumbnail

Building Your Brand “Buddy the Elf” Style – Part 1 :: Women on.

Women on Business

For some, say children (most likely his primary target audience), Buddy is an elf. It’s essential that your brand be built on key strengths that mirror the needs, wants, desires of your target audiences. What insights have you discovered about your target audiences that are ultimately driving your business?

Brand 215
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Still holding on to “life's leg warmers?” What would Jane Fonda.

Women on Business

Evaluate how your services are packaged for your specific audiences. Make them realistic and achievable yet ambitious enough to stay motivated. Value Proposition: What are you really offering your clients? What solutions are you selling? What makes you different than your competition? Use lingo with which they identify.

article thumbnail

Introducing 100 Coaches: Pay It Forward Champions

Marshall Goldsmith

Darek Lenart – Senior VP HR, Finance MasterCard. Sanyin Siang – Executive Director of the Duke University Fuqua/Coach K Center on Leadership & Ethics (COLE). His vast experience from serving on the Committees of Finance, Judiciary, Education, and Rules. Former President, Dow Chemical USA. Author: The Launch Book.

article thumbnail

Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

To test service, put yourself in the shoes of your audience’s experience. There is no shortcut to playing the numbers when building an audience. Patience seems to run counter to what motivates promoters! Design stems from USE. Observation and role-playing are useful exercises. Curiosity instigates imagination.

article thumbnail

The Two Most Interesting Things You’ll Read This Week Are About Corporate Taxes

Harvard Business Review

The Prophet Pacific Standard Is it ethical to charge people money in exchange for telling them that their debt is their own lazy fault? In the case of personal finance guru Dave Ramsey, the answer is "probably not." Maybe the companies would have been better off listening to a few college students. Andy O''Connell Whose Fault is Debt?

CFO 8
article thumbnail

Attitude Reflects Leadership

N2Growth Blog

As a CEO, how can you expect to inspire, motivate, engender confidence, and to lead with a lousy attitude? What made this presentation so powerful was it was more than just an act put on for the benefit of the attendees, it was completely authentic and the audience knew it. The simple answer is that you can’t…it just won’t work.