Eric Jacobson

OCTOBER 8, 2023

How to assess the size of the market potential and how to scope the opportunity so it becomes practically and emotionally feasible to act on. Chan Kim and Renée Mauborgne are professors of strategy at INSEAD and co-directors of the INSEAD Blue Ocean Strategy Institute in Fontainebleau, France.

Blue Ocean Strategy 102

Blue Ocean Strategy Mauborgne Innovation How To 102

Tanveer Naseer

APRIL 1, 2014

From blue ocean strategy to Michael Porter’s five forces, Vijay Govindarajan’s reverse innovation to Richard D’Aveni’s hypercompetition, great thinkers and their ideas directly effect how companies are run and how business people think about and practice business. Management thinking is more global than ever before.

Blue Ocean Strategy 250

Blue Ocean Strategy Prahalad Christensen Leadership 250

LDRLB

SEPTEMBER 12, 2013

In a world where global competition is absolute, companies are looking at new ways to gain sustained competitive advantages. Global firms have employed blue ocean strategies to cater their services and offerings to the BoP (Bottom of Pyramid). Many companies have derived BoP strategies from C.K.

Competitive Advantage 154

Competitive Advantage Prahalad Blue Ocean Strategy Glocalization 154

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

Marketing 75

Marketing Review Books Globalization 75

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

Marketing 70

Marketing Review Books Globalization 70

CO2

JANUARY 2, 2011

These are: Customer Segments – An organization serves one or several customer segments. Process : This business model design has 5 phases; Mobilize, Understand, Design, Implement and Manage. This final chapter puts it all together. I really enjoyed this book. Technology and its role in travel 2.0

Business Model 141

Business Model Executive Coaching Execution Blog 141

Harvard Business Review

NOVEMBER 14, 2011

That is the question that the Thinkers50, the biennial global ranking of management thinkers , seeks to answer. In The Innovator's Dilemma , he looked at why companies struggle to deal with radical innovation in their markets. In 2010, the government of Malaysia launched the third wave of its National Blue Ocean Strategy.

Blue Ocean Strategy 15

Blue Ocean Strategy Management Christensen Balanced Scorecard 15