In the CEO Afterlife

NOVEMBER 7, 2011

In the CEO Afterlife. One can argue that we have a case of a marketer hanging on to USPs (unique selling propositions) of the past. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. © 2011 In the CEO Afterlife. Main menu Home. Leadership. This Bud’s Not for Me. That’s right.

CEO 239

CEO Comparison USP Brand 239

Rich Gee Group

JANUARY 5, 2011

At the same time such shops have to understand they might have the best brew on planet, but it is not the USP for them. I believe as long as such place exists we will always breed progressive thoughts and ideas. Leave a Comment Previous post: Do You Deliver Good Or Bad Customer Service? Next post: There’s No Such Thing As A Free Lunch.

USP 297

USP Licensing Media Industry 297

N2Growth Blog

APRIL 25, 2010

often evoke feelings of hatred at the mere mention of their name. The bottom line is this…as an employer you need to possess an extreme bias toward performance.

Loyalty 419

Loyalty Blog Brand Follow-up 419

In the CEO Afterlife

SEPTEMBER 25, 2015

There’s a host of reasons why great brands decay. High on the list is weak marketing, weak management, and weak strategic discipline. I could add a dozen more. I will say that the crux of the matter is the incessant pressure on management to maintain or rediscover corporate growth.

Brand 100

Brand Competitive Advantage Fashion Price 100

Miles Anthony Smith

NOVEMBER 7, 2019

According to Noah Kagan, the CEO of SUMO , Sujan is half-mad scientist and half content master. Alex Neuman Define your USP and your target as early as possible. What a way to maximize your content and continue promoting it over time! Sujan Patel Tarek Dinaji thinks Sujan Patel is one of the top marketing professionals today.

Marketing 105

Marketing Content Audience Brand 105