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Disruptive Business Models | N2Growth Blog

N2Growth Blog

So, in today’s post I’ll examine the power of disruption as a key business driver… Disruptive business models focus on creating, disintermediating, refining, reengineering or optimizing a product/service, role/function/practice, category, market, sector, or industry. When was the last time you entered a new market?

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What Airbnb Understands About Customers’ “Jobs to Be Done”

Harvard Business Review

On a recent business trip to London, I surprised the conference organizers by turning down the opportunity to stay at the posh hotel hosting the conference in favor of a rather modest Airbnb flat. Measuring Marketing Insights. In recent years, few companies have captured the media’s attention like Uber.

Hotels 8
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Jeff Bezos Brings His Low-Margin Ways to Newspapers

Harvard Business Review

Way back in the first decade of the new millennium, when Craigslist seemed like the biggest threat facing newspapers, founder Craig Newmark paid visits to lots of media companies and media conferences. Advertising Media Strategy' Yes, his site was definitely taking classified advertising away from papers, he would say.

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The Big Misconceptions Holding Holacracy Back

Harvard Business Review

True, Zappos’s recent experience with holacracy, as widely reported in the media, demonstrates that the transformation to distributed management is not easy. Moreover, instead of conferring authority, the hierarchy establishes an unambiguous sequence of levels of accountability. Don’t cringe.

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What Great Social Media Campaigns Get Right

Harvard Business Review

All too often, when marketers talk about their “social strategy,” they really mean a digital marketing strategy implemented on social platforms, rather than using social dynamics to benefit their business. While its social media KPI’s soared, its business suffered. BIF’s annual conference serves as its focal point.

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Lessons From BIF-7

Mills Scofield

It’s just not in the mainstream media. That’s what makes the annual BIF conference so important: 30 plus stories of amazing, cool, disruptive, transformative innovation models. Experiment : How can we look at What/Who/When/Why/Where/How we bring offerings to market in a way that touches hearts and minds?

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