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The Internet-Connected Engine Will Change Trucking

Harvard Business Review

According to CIO Dieter Haban , whose team identified the idea and led product development, “the innovation combines telematics, mobility, central mission control, big data analytics, and a seamless process from the truck to the driver, fleet manager, and ultimately to an authorized service outlet.”. This cuts down the time tremendously.”

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The Internet-Connected Engine Will Change Trucking

Harvard Business Review

According to CIO Dieter Haban , whose team identified the idea and led product development, “the innovation combines telematics, mobility, central mission control, big data analytics, and a seamless process from the truck to the driver, fleet manager, and ultimately to an authorized service outlet.”. This cuts down the time tremendously.”

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Engaging Shoppers with Intelligent Stores

Harvard Business Review

Shouldn't every shopper have access to time-, loyalty- or location-based offers, whether in the store or walking in the park? Shouldn't all shoppers receive customized shopping recommendations, based on past behavior, integrated with their online accounts and delivered to their mobile devices? That is a battle most retailers will lose.

Retail 15
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A Step-by-Step Plan to Improve CMO-COO Collaboration

Harvard Business Review

”) Delivering a consistent experience on the most common customer journeys is an important predictor of overall customer experience and loyalty. If it’s all about the operations then you lose sight of the customer. Based on this data, operations recommended marketing cease actively trying to acquire these customers.

COO 8
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Understanding Customers Is Everyone's Job

Harvard Business Review

The only way it can happen: marketing, IT, operations, and human resources functions must collaborate in unprecedented ways. They''re using tailored suggestions to drive customer loyalty. Collaboration Marketing Operations' How, precisely, did they do this? When done well, it feels like a service.

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Prevent Your Star Performers from Losing Passion for Their Work

Harvard Business Review

I call this phenomenon “executive brownout” and the details of El-Erian’s departure (not to mention more recent reporting on the conduct of his co-CIO Bill Gross, who has also since resigned) only confirmed my opinion that he was very likely suffering from it.

CIO 8
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You Don’t Need to Be a Silicon Valley Startup to Have a Network-Based Strategy

Harvard Business Review

Some are branded currencies , like the points in a loyalty program or the cash in an iTunes account or Starbucks mobile app. To achieve loyalty, most companies focus on managing their customer relationships. Operate : Deploy the platform to foster connections and the exchange of value at scale. Relational capital.