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Still Many Ways to Skin a Capital Cost

Harvard Business Review

When executives evaluate a potential investment, whether it's to build a new plant, enter a new market, or acquire a company, they weigh its cost against the future cash flows they expect will spring from it. It's the opening paragraph of a Harvard Business Review article called "What's Your Real Cost of Capital?"

CAPM 13
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How Banks Can Compete Against an Army of Fintech Startups

Harvard Business Review

The marketing, underwriting, and servicing of SME loans have largely taken a backseat. In a recent survey from Javelin Research, 56% of SMEs indicated a desire for better digital banking tools. They estimate that online lenders will constitute nearly a fifth of the total SME lending market by then.

Banking 11
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What Private Equity Investors Think They Do for the Companies They Buy

Harvard Business Review

We also know that private equity funds have outperformed public equity markets over the last three decades , even after the fees they charge are accounted for. Rather, they rely on internal rates of return and multiples of invested capital. Our results on capital structure are more consistent with academic theory and teaching.

CAPM 8
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6 Digital Strategies, and Why Some Work Better than Others

Harvard Business Review

Digital technology has been roiling markets and disrupting companies for more than two decades, but despite that lengthy history, incumbents are still struggling to enact and deliver on digital transformations. In effect, incumbents are losing because they’re playing defense.

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Get the Strategy You Need — Now

Harvard Business Review

The rest of the companies, more than 2,400, simply do not have a strategy that effectively outperforms the market. Unfortunately, nearly eight in ten executives surveyed by McKinsey describe the strategic-planning processes at their companies as more geared to confirming existing hypothesis than to testing new ones. Execute decisively.

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How CMOs Can Get CFOs on Their Side

Harvard Business Review

Marketing is in the midst of an ROI revolution. The arrival of advanced analytics and plentiful data have allowed marketers to demonstrate return on investment with a degree of precision that’s never been possible before. To date, however, the reality of marketing analytics has fallen short of the promise.

CFO 8
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A Refresher on Price Elasticity

Harvard Business Review

In fact, determining price is one of the toughest things a marketer has to do, in large part because it has such a big impact on the company’s bottom line. As she explains in her “ Marketing Analysis Toolkit: Pricing and Profitability Analysis ,” there are five zones of elasticity. What is price elasticity?

Price 8