article thumbnail

Key Considerations for Small Businesses: What You Need to Know

Strategy Driven

Ensure your website is mobile-responsive, optimized for search engines, and effectively communicates your brand’s unique value proposition. Implement customer relationship management (CRM) systems, point-of-sale (POS) solutions, and other digital tools to streamline processes and minimize errors.

article thumbnail

Doing Business in a Big Data World

Strategy Driven

New technologies : The consistency and predictability of structured data is what gave rise to today’s centralized IT departments – running SQL/Relational Database Management Systems, and ERP and CRM software. Unstructured data is very different. It is a disruptive paradigm shift that most companies have yet to make. About the Author.

CIO 50
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Essential Tracking Strategies You Need To Succeed

Strategy Driven

Thankfully, there are a few useful tools that can be easily implemented, even in small companies, and that are designed to provide you with the necessary knowledge to take informed decisions: CRM tools, task management tools, and web traffic tools are already available on the market. How is your SEO performance? They only paint the situation.

article thumbnail

Where are you on the management scale of newbie to expert hacker?

Ask Atma

Customer relationship management (CRM) – a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. CRM has three principal objectives: Acquire new customers. CRM has three principal objectives: Acquire new customers. Enhance customer service. employee management.

article thumbnail

What It Takes to Become a Great Product Manager

Harvard Business Review

Beyond shipping new features on a regular cadence and keeping the peace between engineering and the design team, the best PMs create products with strong user adoption that have exponential revenue growth and perhaps even disrupt an industry. Core Competencies. Self-management: Being a PM can be incredibly stressful.

article thumbnail

The Danger of Turning Cynical About Silicon Valley

Harvard Business Review

Startups are an engine of prosperity, albeit a highly imperfect one. Though economic growth remains a highly uncertain area of study, virtually all economists agree that technological innovation plays a central role. Tech startups play a critical role both in driving technological innovation forward and in bringing it to market.

article thumbnail

The Real Reason Organizations Resist Analytics

Harvard Business Review

Accountability is often the unhappy byproduct rather than desirable outcome of innovative analytics. At one global technology services firm, salespeople grew furious with a CRM system whose new analytics effectively held them accountable for pricing and promotion practices they thought undermined their key account relationships.