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N2Growth Blog
DECEMBER 8, 2023
This position is often seen as the linchpin of a company’s commercial strategy, controlling marketing, sales, and customer service efforts to achieve optimal success. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.
Strategy Driven
DECEMBER 28, 2023
In the commercial world, factors ranging from sudden disasters to evolving market trends play a crucial role in shaping the business landscape. While some of these elements are within a business owner’s control, others are external forces that require a well-thought-out strategy to manage.
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In the CEO Afterlife
SEPTEMBER 12, 2011
How is it possible for three months of crisis management ineptitude to occur in an organization the size of BP with a product as environmentally toxic as oil? You’d think a company drilling on the ocean’s floor would be adept in risk management planning. 4 Responses to Crisis Management: The Ultimate Test of a Leader.
Harvard Business Review
AUGUST 5, 2015
This is a big transition for firms whose marketing, sales-training and enablement tools, and wider organizational processes reflect outdated assumptions about purchasing in their markets. Experience: Buyers use a solution, increasingly in pilots or proof of concepts, and develop perceptions about its value based on that usage.
Harvard Business Review
APRIL 10, 2014
In our survey, we asked board members to rate their companies’ performance on nine dimensions of talent management: attracting top talent; hiring top talent; assessing talent; developing talent; rewarding talent; retaining talent; firing; aligning talent strategy with business strategy; and leveraging diversity in company’s workforce.
Harvard Business Review
FEBRUARY 8, 2018
They devote far more time to internal execution and competitive risks than to external risks that can change the playing field. This means that many emerging market risks get cut from the senior leadership agenda. real GDP growth rate for the region, but there is more business risk than many expect.
Harvard Business Review
APRIL 19, 2017
Over the last two decades, business leaders in the West have been responding to risks posed by profound changes in the global economy, in technology, and in demographics. In other words, business leaders have been dealing with the direct, market-based risks presented by major economic, technological, and demographic trends.
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