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Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

For long-term relationship-building, be sure that your values and those of your clients mesh. Pitches MUST be short, which is more time-consuming than presenting long ones. Similarly, make sure your OWN site has the best key words for the search engines. A good pitcher can describe an idea enthusiastically in three sentences.

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A Model Stakeholder Strategy from the Garment Industry

Harvard Business Review

We have been deploying technology, re-engineering, training, and adopting modern IT-enabled management platforms to help our workers improve their productivity, hence their income. Much of our corporate strategy is geared towards the long term, and this is where I believe lies the strength of private companies.

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The Big Picture of Business: Been There, Done That

Strategy Driven

Short tenure in consulting, believing that recent corporate experience readily translates to the entrepreneurial marketplace. Marketers might contend that the latest advertising campaign is equivalent to re-engineering the client company (though the two concepts are light years apart). What is their longevity?

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The Libor Scandal and the Price of Prosperity

Harvard Business Review

It is, in short, about you and I, and the places we seek for ourselves in the world. Let me couch this for you in the pedestrian terms of financial hydraulics — the tawdry terms which seem to substitute for thinking in what's become of our thin, shallow economic and political discourse. Who authors the destiny of nations?

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The 6 Ways Business Leaders Talk About Sustainability

Harvard Business Review

This point was underscored by Unilever CEO Paul Polman when he courageously told short-term investors who did not support sustainability efforts not to buy his company’s shares. Meanwhile, Al Gore’s Generation Foundation sees sustainability as the new engine of economic growth. The Moral Frame.

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