Remove Ethics Remove Film Remove Marketing Remove Morale
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4 Ways to a Better Bottom Line

Lead Change Blog

Even more, we have a moral and ethical business obligation to be savvy in how the world works. A global mindset is a critical skill parallel to legal, marketing, sales, or strategy. By cultivating a true global mindset, individuals working around the world will be able to: Assess new markets. Understand customer behavior.

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“Trust Me, I’m a Leader”: Why Building a Culture of Trust Will Boost Employee Performance – and Maybe Even Save Your Company

Strategy Driven

Cultivating this trust isn’t just a moral issue; it’s a practical one. A young, inexperienced, but talented associate had what he thought was a plan for a powerful new marketing initiative. No wasted film, slides, or prints. Trustworthiness is the most noble and powerful of all the attributes of leadership. That guy’s an idiot.

Company 62
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“Trust Me, I’m a Leader”: Why Building a Culture of Trust Will Boost Employee Performance – and Maybe Even Save Your Company

Strategy Driven

Cultivating this trust isn’t just a moral issue; it’s a practical one. A young, inexperienced, but talented associate had what he thought was a plan for a powerful new marketing initiative. No wasted film, slides, or prints. Trustworthiness is the most noble and powerful of all the attributes of leadership. That guy’s an idiot.

Company 50
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How to Create Remarkable Teams PART 2 – Collaboration

Ask Atma

To get you started I will expand on the list that MIT research scientist Peter Gloor calls the “genetic code” of collaboration: learning networks, ethical principles, trust and self-organization, knowledge sharing, and transparency. It is essential to build in a framework of virtuous and ethical principles.

Team 52
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What Is a Robot, Anyway?

Harvard Business Review

If you’re into movies, you might imagine the android from the new movie Chappie , a machine with artificial intelligence that learns morally questionable behavior. For Westerners at least, our working cultural definition owes a lot to robots in stories and film, as well as real-life robots past and present. How is this so?

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How Managers Can Avoid Playing Favorites

Harvard Business Review

But when managers favor one employee over another, morale and productivity suffer. Maybe you’re both fans of the same hockey team or you both like foreign films. Mario Chamorro, a growth marketer in San Francisco, knows how important it is to treat employees fairly. Here are some strategies to ensure fairness. .

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When AI Becomes the New Face of Your Brand

Harvard Business Review

In the world of marketing, brand anthropomorphism can be a powerful mechanism for connecting with consumers. As brands assume more and more AI functionality, businesses must proactively manage any potential ethical and legal concerns. Take, for example, Robyn Ewing, who used to develop and pitch TV scripts to film studios in Hollywood.

Brand 10