Leading Blog

JUNE 23, 2020

Grow while keeping fixed costs constant. This means eradicating the quick fixes that “keep people stubbornly focused on today at tomorrow’s expense.”. The quality of thought in a team or organization matters. Work, too, on the quality of your own thinking. Invest in the future, but not excessively.

Short-term 274

Short-term Long-term Fixed Costs Efficiency 274

Harvard Business Review

JULY 12, 2018

A second important deficiency arises from the fallacy that a cost-plus price is guaranteed to cover costs. Cost-plus prices provide no guarantee of covering costs or earning a profit. If the major competitors in a market use cost-plus pricing, it stabilizes price levels.

Price 8

Price Cost Tactics Retail 8

Harvard Business Review

OCTOBER 6, 2014

Private label (retail-branded merchandise) has been growing for years – since Sainsbury and Marks & Spencer invented it over 100 years ago – increasing in quality and forcing down brand premiums. It provides consumers with a viable, lower cost alternative to the manufacturer branded products. and spends it in international markets.

Retail 9

Retail Merchandising Discount Price 9

Harvard Business Review

OCTOBER 27, 2016

A full-time job provided the steady income needed to support our traditional version of the American Dream: the highly leveraged, high-fixed-cost house; the cars; the latest consumer goods. The American Dream is transforming to prioritize experiences over material goods and quality of life over quantity of stuff.

Disaggregation 8

Disaggregation Insurance Retail Fixed Costs 8

Harvard Business Review

JULY 27, 2017

And the fixed cost from “touchpoint-to-pilot” are immense. For example, in the case of a $100 million CVC fund, which can close five to 10 investments a year, these costs typically range from $1 to $2 million per startup — not including the administrative and variable costs of the pilot itself.

Venture Capitalist 8

Venture Capitalist Meyer Innovation Fixed Costs 8

Harvard Business Review

JANUARY 5, 2017

Political campaigns are marketing campaigns, messages aimed at selling a product. Yet by 2004 its market share was down to 3%. ” It explains why firms that have anchored their strategies to content have ceded digital leadership to those that have focused on connections. Bigger marketing budgets may not pay off.

Media 9

Media Advertising Fixed Costs Content 9