Human Needs Marketing Project Technology 
In the CEO Afterlife
MARCH 14, 2011
by John • March 15, 2011 • Life , Marketing • 2 Comments. I’m scared of technology. And when I left the corporate world, I figured to live out my golden years without technology. For starters, both of us blog about marketing, we scoff at the industry’s indulgent self-appreciation and we despise spin.
In the CEO Afterlife
JULY 10, 2011
And although our business leaders may have the “will” to transform their companies, the “way” is continually blocked by inefficiencies, higher costs and unacceptable returns on the investment in technology. Houweling’s invested a staggering $50 million dollars into the project; this explains why competition is reluctant to catch up.
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Harvard Business Review
APRIL 22, 2015
We need dramatic improvements in energy and water efficiency, and massive rollouts of renewable energy and clean transportation technologies. At times, I’ve been critical about the sometimes-loose definition of what GE “counts” as an ecomagination project (making oil sands production a bit cleaner, really?).
Harvard Business Review
AUGUST 13, 2018
Recent advances in artificial intelligence (AI) and computer technology are causing us to think again about some really basic questions: what is a firm? What can firms do better than markets? While there has been a lot of discussion about “what’s left for humans? Tintan/Getty Images.
Harvard Business Review
FEBRUARY 24, 2011
Each post will examine the challenge from a different perspective, including design, technology, urban planning and more. At this point, the commercial viability of a market-based approach to providing good quality housing in urban areas at prices affordable to low income customers is beyond question. The Use of Available Technology.
Harvard Business Review
APRIL 7, 2011
The arguments in favor of these efforts have been solid: commercial markets are saturated with adequate offerings, consumers are more aware of alternatives and more discerning in their choices, and innovative design is an effective way to differentiate and communicate a brand. Design outside of your innovation space.
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