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The Timeless Strategic Value of Unrealistic Goals

Harvard Business Review

Prahalad's 1989 HBR article "Strategic Intent" brought about a discontinuous shift in my career — from a professor of accounting to a researcher on strategy and innovation. Strategic intent takes the long view: the act of such intent is to operate from the future backward, disregarding the resource scarcity of the present.

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To Profit from Doing Good, Start Small

Harvard Business Review

It wasn't too long ago that corporations were the villains — polluting the environment , exploiting workers , and consuming energy and other resources without concern for long term consequences to the planet. Prahalad called the bottom of the pyramid. As Jason Saul argues in his new book Social Innovation Inc. ,

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Bureaucracy Must Die

Harvard Business Review

Prahalad and I urged managers to think in a different way about the building blocks of competitive success. Managers assess performance. To find a cure, we will have to reinvent the architecture and ideology of modern management — two topics that aren’t often discussed in boardrooms or business schools. Architecture.

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Bureaucracy Must Die

Harvard Business Review

Prahalad and I urged managers to think in a different way about the building blocks of competitive success. Managers assess performance. To find a cure, we will have to reinvent the architecture and ideology of modern management — two topics that aren’t often discussed in boardrooms or business schools. Architecture.

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Patagonia's Provocative Black Friday Campaign

Harvard Business Review

Although this seems counterintuitive to corporate leaders charged with top line growth, they demonstrated an Innovation Management best practice called "Systemic Authenticity.". This term comes from The World Database of Innovation, a collaboration between my company, Innovators International, and the CTOs of our member companies.

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Setting Strategy in Egypt's (and Other) Shifting Sands: A Four-Part Approach

Harvard Business Review

Developments in the Middle East — first the removal of long-time Tunisian President Zine el-Abidine Ben Ali in January 2011 and now Hosni Mubarak's stepping down in Egypt — suggest that authoritarian regimes in the region are not immune to "people power."

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End the Religion of ROE

Harvard Business Review

He reasoned that if marketers worked on maximizing return on sales, production managers were rewarded for the sales they squeezed out of their physical plant, and finance managers focused on minimizing the amount of equity capital they needed, ROE would take care of itself. It fails for two reasons.

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