Women on Business

JANUARY 3, 2012

Many of the business owners we work with say they’re ready to get 2011 behind them. January 2012 beckons as business objectives glisten with potential revitalization and realignment. Execute the plan by year-end and many plans will allow contributions by you and your staff for 2011 for months into 2012.

Tips 174

Tips Finance Insurance Business Objectives 174

Harvard Business Review

JUNE 2, 2015

In my former position as Managing Director of Philip Morris Ukraine where I was based from January 2012 until February 2015, I was forced to see it as a business crisis that threatened our people, operations, and bottom line. A crisis throws predictability out the window and forces everyone to adopt new ways to run the business.

Crisis 8

Crisis Management Contingency Plans Objective 8

Harvard Business Review

MARCH 31, 2015

In 2012, even in the midst of an anemic global economy and budget tightening at firms, the amount spent on these events worldwide was an estimated $565 billion. Three of five marketers use no tools to measure event ROI, and most companies plan and execute events without specific business objectives.

CRM 8

CRM ROI Budgeting Public Relations 8

Harvard Business Review

NOVEMBER 3, 2016

nearly 6 million entry-level jobs will be created from 2012 to 2022, according to the Bureau of Labor Statistics. But it was Destin Dexter, vice president of technology, who scaled the company’s efforts to meet business objectives related to hiring entry-level IT talent in a highly competitive market. Across the U.S.,

Organization 8

Organization Chief Operating Officer Education Software 8

Harvard Business Review

JUNE 20, 2014

When Deborah DiSanzo took over as CEO of Philips Healthcare in May 2012, she knew that engineering would continue to drive innovation. But she also realized that the company needed to develop greater marketing muscle to drive a commercial transformation. Develop—and stick to—a marketing blueprint.

CEO 8

CEO Marketing Hotels Long-term 8

Strategy Driven

NOVEMBER 2, 2012

The Business Tree™ has 7 major parts… 5 primary branches, a trunk (6) and the base (7): The business you’re in. Running the business. Business development. No single branch (business component) constitutes a healthy tree. Product-service movement at business-to-business levels.

Strategic Planning 72

Strategic Planning Budgeting Planning Competitive Advantage 72