Remove 2013 Remove Development Remove Marketing Remove Press Release
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Build Your Brand by Promoting Yourself

Women on Business

Marketing – all companies do it. Whether a television campaign, internet ads, radio spots or magazine spreads: companies market themselves in order to stay relevant and attract clients. As self employed women it is easy to forget how important it is to market yourself. Press Releases.

Brand 238
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Smart Marketing for Small Businesses

Strategy Driven

You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business? Writing is a key element of marketing.

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The Continuum and the Marketplace

Strategy Driven

In consumer business strategy – from branding to product development – addressing the emotional human needs continuum is crucial to success. By developing autonomy, children boost self-esteem. With the right focus, meeting unmet emotional needs can be much more than a token statement issued in press releases.

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The Art of Strategy Is About Knowing When to Say No

Harvard Business Review

We were working hard on getting product-market fit right, so anything we could do to get more customers and to find the right feature mix was a critical learning opportunity. If someone had a marketing grader idea, chances are I would say “yes” to it. It empowered my team to move fast and get things done.

P&L 15
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A Couple Reasons to Smile About

Women on Business

Extended many energy and business credits and incentives, such as the Research & Development credit. Review your investment portfolio to identify certain appreciated positions to sell now before taxes potentially increase in 2013. Extends unemployment insurance coverage through 2011. Stay tuned for more excitement!

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Most Desired Trait by Companies Seeking Senior Executives

Great Leadership By Dan

I don''t often publish press releases, but this one from executive search firm IIC caught my attention and I thought it was worth sharing. It supports what I''ve been saying for years: It’s the Soft Stuff That’s Really the Hard Stuff and Why Do Businesses and Leaders Fail? 5, 2014 (GLOBE NEWSWIRE) -- Executive leaders, take note.

Execution 283
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50 Companies That Get Twitter – and 50 That Don’t

Harvard Business Review

A witty comment or botched response on Twitter can travel to Facebook and even news websites in minutes (think of the Oreo tweet during the Superbowl blackout of 2013 ). Moreover, Twitter is used by virtually all big Western companies either for marketing or to respond to customers—and sometimes both. call centers).